Brainport International Community (BIC)
Datum: 04/03/2010
How do we in the Southeast Netherlands get sufficient qualified staff (HBO+ - higher vocational education +) to maintain and expand the position of Brainport as a region of top technology? This question is a central issue in the Brainport programme International Community (BIC).
BIC responds to the fact that between 2008 and 2013 on average 500 EXTRA knowledge workers per year are needed in the Southeast Netherlands. The ambition is to minimise (upcoming) shortages in the labour market as well as possible by:
- focussing the interest of more foreign students on knowledge institutes in the Eindhoven region;
- making more applicants from abroad aware of (career and job) opportunities;
- ensuring more and better matching of supply and demand.
What is the BIC approach? The three key features are:
1. Coming to: promote the region among knowledge workers and their partners/families, and make sure that matching processes on the labour market proceed more efficiently. Goal: help employers to attract knowledge workers.
2. Settling in: make sure that knowledge workers and their partners/families have a fast and pleasant ‘landing' in the region. Goal: enhance the likelihood for them to stay in the region and to concentrate on their work.
3. Living in: support knowledge workers during their integration into the region. Goal: make knowledge workers feel at home in Brainport and ready to build up a life and a career in Brainport.
